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Paulo Rabelo
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Paulo Rabelo sitting on a railing in front of a brick wall, with a black flag behind him
SÃO PAULO · BR REC

About

Paulo Rabelo

editing · motion · art direction · São Paulo, Brazil

I am a video editor, motion designer and art director based in São Paulo, Brazil.

I founded WhyNot Visuals, an audiovisual and marketing studio for businesses, and I am the art director of WhyNot Records, a label and production company for trap music videos.

For 4 years I have edited long-form YouTube and talking head content, with creative direction alongside scriptwriters.

Available for remote work and projects.

Experience

  1. Jul 2026 to present

    OHC Motors

    Art and Marketing Director

  2. Apr 2025 to present

    Uwuant (DDPAI Brasil)

    Senior Digital Influencer

    Scripting, shooting, hosting and editing. About 130 hours of livestreams a month.

  3. Jul 2024 to present

    WhyNot Records

    Art Director

  4. Sep 2024 to Mar 2025

    Hiroshima

    Marketplace Assistant

  5. Jun to Nov 2023

    Resumo Produtora

    Design Director

  6. Mar 2022 to Jul 2023

    E-Construmarket

    E-commerce Analyst

    Over 30,000 products onboarded.

Education

Undergraduate degree in Marketing (Tecnólogo), Universidade São Judas Tadeu (2023)

Alura: Color Grading, Editing Rhythm, Efficiency and Practicality, After Effects, Motion Design, Growth Marketing Career.

Tools

  • Premiere Pro
  • After Effects
  • DaVinci Resolve
  • Photoshop
  • Canva
  • Generative AI (Higgsfield)

What I do